Much like the French that made them, Palladium boots were born to fight the system. It’s time for Palladium to get back to their roots and put the brand’s sustainability initiative back front and center. Lace up, we have work to do.
STAND FOR SOMETHING
AD: Cora Veltman
RAGE ROOM
Trade in and trade up your Shein knock-offs. Once inside you will crush, stab, and beat the living shit out of your sell-out shoes in our Punk inspired rage room. Leave a little lighter, and with a spring in your step.
You just got away with murder— all to save the environment.
Stomp out some waste
Step into fast fashion's carbon footprint and see how big it is compared to your own. A giant Palladium boot hovers above a city center, crushing all traces of fast fashion under their heel.
Palladium is putting their mouth where their product packaging is. All Palladium boots will be shipped in biodegradable material that easily transforms into protest signs. Inside every box are essentials to raise a little hell.
PROTEST PACK
Palladium will set up Pirate radio stations around the U.S. near college campuses to target fast fashion’s biggest consumer base.
These “illegal” radio stations will play punk tunes and spread the word of fast fascism’s worst wrongdoings.
The people will be directed to the radio station through the dispersion and pasting of stickers as well as other guerilla tactics.
Bootleg radio
Thank you and fuck off
Palladium will reconstruct the narrative of its social media pages to expose the wastefulness of the fast fashion industry and educate how consumers can shop in a more earth-conscious way.
Transparency, radical change, and accountability to the people. That is what being Punk is all about.
AD: Cora Veltman